11/21/2020 11:13:23 AM What 8 Months of COVID-19 Has Taught Us About Digital Transformation By Tim Hughes In a recent blog, Eric Doyle here at DLA Ignite tells a tale of two companies. While I'm sure the tale is fiction, I do know it's based...
7/3/2020 5:14:12 PM CEOs And CMOs Split On Outlook And Martech Skepticism Grows: Gartner By Tim Hughes Useful research, which shows that CEOs and CFOs don't agree with CMOs in terms of outlook. It also shows that CMOs are not focusing in on...
5/28/2020 8:45:29 AM From A Boardroom To A Zoom Room, How COVID-19 Has Impacted Directors’ Oversight By Tim Hughes Today was our second Board meeting through Zoom. As a start up, we decided early on not to have an office. We couldn't justify the...
5/23/2020 11:47:03 AM COVID-19 Sends Digital Transformations Into Overdrive By Tim Hughes I've just finished a day of meetings via Zoom. I used to have a commute, to meet people in offices, to have meetings. Or have telephone...
11/2/2019 8:39:12 AM Filling the Digital Transformation Skills Gap By Tim Hughes I've been sitting in a former company when there is a requirement to hire a certain skill and 1. There is already somebody with that...
10/28/2019 9:43:29 AM Digital Transformation Doesn't Just Increase Revenue, It Can Impact Employee Productivity Too By Tim Hughes Digital Transformation is often seen as a way to generate new business sales. Our social selling program offers company a 30% increase...
10/16/2019 6:36:37 AM Vital Skills for the Age of Disruption By Tim Hughes Interesting article about the changes that are taking place in both commerce and society today. It rightly picks up on the fact that we...
10/10/2019 3:22:39 AM Changing Company Culture Requires a Movement, Not a Mandate By Tim Hughes At my last company, one day you couldn't talk to anybody outside the company unless you were registered as HQ and had been on a two day...
9/2/2019 8:20:44 AM Digitalisation will Leave an Impact on the Future of Work By Tim Hughes We are seeing that social / digital is making an impact on business. I'm not talking about the move to Cloud / SaaS and the systems...
9/4/2018 8:25:33 AM A leader must Distinguish between Digitalization and Digitization to Accelerate Change By Tim Hughes There are many facets to digital transformation and too often people focus on the technology. Every IT supplier has jumped on the...
8/28/2018 8:40:03 AM Uber Your Business Before It Gets Kodak-ed By Tim Hughes The stories behind Kodak and Uber are a well worn path and so often we go down a route of innovation. Kodak developed the first digital...
8/27/2018 10:16:34 AM Five Ways To Accelerate Digital Transformation By Tapping "Digital Achievers" By Tim Hughes Every company that employs us to roll out Social Transformation (including Social Selling) you always find those that are, what we call...
8/5/2018 2:01:15 PM Change Management: The Key to Successful Digital Transformations By Tim Hughes Good article, there are some great advice in here, like having a strategy, but quoting consultants who advise on digital transformation...
7/30/2018 5:48:24 AM Take Control of Your Digital Future By Tim Hughes Great article by the Boston Consulting Group on how, so many, digital transformations seem to be controlled by technology. Article after...
7/29/2018 9:49:52 AM To Lead In The Digital Era, Think Like A Leader, Not A Technologist By Tim Hughes Interesting research from MIT on leadership in the digital age. What we find here at Digital Leadership Associates...
7/16/2018 5:05:30 PM Why Your Company Needs to Own its Customer Experience from Start to Finish By Tim Hughes Interesting article about BMW and the realisation that they need to own the customer experience from beginning to end. Let's park (pun...