7/3/2020 5:14:12 PM CEOs And CMOs Split On Outlook And Martech Skepticism Grows: Gartner By Tim Hughes Useful research, which shows that CEOs and CFOs don't agree with CMOs in terms of outlook. It also shows that CMOs are not focusing in on...
8/5/2018 2:01:15 PM Change Management: The Key to Successful Digital Transformations By Tim Hughes Good article, there are some great advice in here, like having a strategy, but quoting consultants who advise on digital transformation...
6/26/2018 4:36:22 PM To Succeed at Digital Transformation, Focus on Customers and Innovation By Tim Hughes The research we are seeing seems to have reached a tipping point. In the past the digital transformation articles were very "why" but...
6/13/2018 7:55:24 AM Keys to Implementing Digital Customer Experience By Tim Hughes There is a common theme about customer service and customer experience which nobody talks about. Social Media. Think about it. We use...
4/30/2018 1:36:31 PM Four Signs Your Operating Model Will Fail By Tim Hughes Many operating models were implemented years ago as part of ERP and CRM implementations. Often, pre-internet and almost certainly...
4/25/2018 8:44:02 AM Transform or Die! Business Transformation is No Longer Optional By Tim Hughes I read a lot of articles and books on digital transformation (like this one) and they are all pretty much the same. Transform or die! I...
3/30/2018 10:44:15 AM So What Exactly Is The Business Benefit of Going Social? By Tim Hughes This article (From Oxford Economics and SAP) has a great data sample of 3,171 but only 3% of companies have actually digitally...
3/5/2018 8:59:46 AM If You Treat Digital Transformation Like an IT Project then Expect a Revenue Loss By Tim Hughes Interesting research from Mulesoft that agrees that with the money you spend on Digital as in IT then you should expect a prolonged...
1/29/2018 9:40:34 AM PWC Report: 69% of UK CEOs believe emerging technology will Disrupt their Business over Next 5 Years By Tim Hughes PwC’s 21st annual CEO Survey published at the World Economic Forum in Davos shows that 69% of UK CEOs believe emerging technology and...